Posts Tagged ‘YouTube’


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IIHF has announced that the 2013 World Championships will be streamed live online via YouTube. The service, which was launched last year was welcomed by hockey fans across Europe, but things soon turned sour after media partner pressure. The IIHF had imposed a blackout of the YouTube streams for countries that had exclusive TV broadcast deals in place, but then had to take further measures as tech savvy consumers found ways around the geo-blocking.

 

To many fans’ displeasure, the IIHF then had to move its broadcasts to start half an hour after face off to make sure that no-one would be circumventing the geo-blocking. However, this year the free – and more importantly – live broadcasts will be back. The service will be available across many countries, but IIHF has already ruled out some countries on its promotional YouTube video. Countries where YouTube broadcasts are not available include: Sweden, Finland (the host countries), Denmark, Norway, Russia, Belarus, Ukraine, Kazakhstan, Czech Republic, Slovakia, Hungary, Romania, Swizerland, Germany, Canada, USA, Latvia, Lithuania, Estonia and France.

 

Where last year’s streaming ended with a sour note, I do think that it is the right thing to do to bring hockey to a wider fan base. Even though the IIHF broadcast the games with 30min delay last year, my point will be that any sports event should be broadcast live. The word travels quickly these days and it is important that if you are broadcasting on a social platform such as YouTube, you provide a live stream instead of a deferred one.

 

So there, another year of hockey on the web by the looks. The 2013 World Championships will be played in Stockholm, Sweden and Helsinki, Finland between 3rd and 19th of May 2013.


So the IIHF World Championships have concluded and the champions have been crowned in Yevgeni Malkin… I mean Russia. Russia was the dominant team throughout the tournament and perhaps no player was as dominant as Malkin. Where Russia won, I thought it’s play wasn’t harmonious and at times it was disjointed, but thanks to strong individual players who WANT to play, game-play mistakes are easy to overcome.  Apart from Russia’s championship, I think the story of the games has been Slovakia. Last year in Bratislava, the games ended in tears when the Slovakian team ended up outside the medal games. Where as a Habs fan it might sound weird me saying this, but the gesture from Zdeno Chara after the game was classy. Wearing Pavol Demitra’s jersey to the medal ceremony was a really classy move.

 

Demitra undoubtedly was the Slovaks’ sixth player on the ice in each of their games. Causes like these are great to rally behind that can carry a team a long way. Demitra, who is a legend in Slovakian hockey, lost his life in the tragic plane accident that claimed the entire Yaroslav Lokomotiv team in September.

 

First off, let’s review the tickets, that have been talked about in the press and on my blog in great extent. From that point of view, it has been one of the most embarrassing World Championships I can remember. Watching the games via YouTube (I’ll get to that later) saw empty arenas in nearly all of the games in Helsinki and it wasn’t that great across the pond in Stockholm. I honestly think that the organisers of the games failed big time. Comparing to the games hosted in Slovakia last year, the TV coverage that I saw showed that the tournament was well publicised in the host towns, but judging by what I’ve seen on videos, there hasn’t really been that much in terms of visibility in Helsinki or Stockholm. Even one of the Russian players went on to say that these were the worst World Championships that he has played in.

 

Furthermore, a bit of an embarrasement, the organisers now have to get advice from Edmonton who arranged the World U-20 championships recently. Finland and Sweden aren’t exactly new to the hockey thing so it is embarrassing to say the least that they have to get help on how to make everything work. The scary prospect is that the two countries and the same organisers are in charge of arranging next years’ tournament as well. Hooray for another year of empty arenas and overpriced… well… overpriced EVERYTHING (€7 for a “pint”).

 

I do hope that the Finnish Ice Hockey Association is true to its word and guides the profits directly to junior development. It is in the grass roots where hockey has to be nurtured and talents developed. Additionally, though I know hockey isn’t the cheapest of sports to play, the Finns need to attract kids to start playing hockey as well and the sport shouldn’t be for the privileged, neither as a hobby or as a spectator sport.

 

But anyways, what did the games leave us with? Well there were some interesting games, who would have thought that one of the best round robin games was between France and Kazakhstan. In fact during round robin, it was the ‘smaller’ countries that provided more entertainment than any other game in the schedule, except maybe apart from USA vs Canada.

 

Speaking of Canada, I know my post about the Canadian team antics was read quite a few times, but I realised that the point that didn’t come across properly in it was the fact that I don’t have a problem with players going out during the tournament, it happens and as players we’ve all been there and done it. However, it was more the outburst that caught my attention. Other teams were seen in Helsinki nightlife and conducted themselves appropriately. Granted it was only a onetime thing and I guess the reason why Getzlaf’s and Perry’s exploits were followed closely is because the Ducks have been under a magnifying glass in Finland because of one Teemu Selanne. But let by gones be by gones and all that jazz. I could say many colourful things of what I think of Getzlaf as a captain of a team, but I will only say, I feel sorry for Saku Koivu and Teemu Selanne.

 

For me personally, the low point of the games was when the IIHF pulled the live YouTube broadcasts, hence why I reduced the amount of ‘ink’ and space I gave the IIHF.

 

That is something unheard of in sports broadcasting and I’m sure the IIHF has had a huge backlash from people all over the world. I had numerous conversations on Twitter and Facebook about the decision to pull the feeds and all were equally disappointed. The common factor among the comments was this: “Shame, I’ve never watched the world championships and I was quite enjoying it.” Or “What’s the point of watching them with 30 minute delay if I can get another stream from the Internet.” There you go IIHF. Even if you tried to protect the TV broadcast deals you talked about, people will find a way to watch the games live and un-interrupted. I really do hope that the IIHF figures this out. You have a year to do it. GET IT RIGHT!

 

The one thing that I do think that the games needed and it is something that I have been saying for years when talking about it with relatives and friends. Kalervo Kummola needs to move over from the helm at Finnish ice hockey. I have nothing against Kummola personally and if anything we should all be grateful for what he has done to Finnish hockey and the way he has cultivated the sport. But it is time to move over now. I feel that Kummola is past it and ‘not with the times’ anymore and that his views of the game and the way things should be done are somewhat archaic.

 

Kummola’s hockey resume is something to envy, but right now I feel that what would be best for Finnish hockey is to get some fresh blood in and get new views and expand our horizons further. Finland has a great legacy in hockey and the sport means a lot to the nation and I think now, if ever, would be time to mix things up a bit.

 

Personally, I don’t think Kummola’s successor has to be a someone with a background in hockey, but someone who can bring an innovative new way to develop players and who is not stuck in the same mindset as the current core of the powers that be.

 

With Russia now the reigning world champion’s we are waiting for another 365 before Sweden and Finland again host the games, with this time Sweden being the lead country for hosting. Good thing the organisers have already come out and said that they’ll review the ticket prices for next year. Oh, I do hope that they mean review the prices on basis of reducing them, not hiking them up even more.

 


EDIT: Please see post here about recent developments: http://pushforpros.wordpress.com/2012/05/10/iihf-world-championships-iihf-bins-live-youtube-streams/

The news has literally just broken on Twitter with the IIHF announcing that all of the games from the 2012 Ice Hockey World Championships will be streamed live via YouTube.

In a move that resembles the KHL’s startegy of showing games free of charge on YouTube, is bound to attract more fans to look at the games and watch the videos. However, it is still expected that the IIHF will offer paid for packages for the games where you can buy rights to watch the games of your chosen team.

However, the offer is not available to all as some countries have been geo-blocked. The list of Geo-Blocked countries includes: Belarus, Denmark, Estonia, Kazakhstan, Latvia, Lithuania, Norway, Russia, Sweden, Ukraine and the USA. EDIT: It has now emerged (at 14:46 GMT) that the games will also be geo-blocked in Finland.

(Edit: I have deleted the paragraph about the Finnish TV rights for the games) I can only suspect that the YouTube streaming would’ve hurt the TV and media partners of the games, though I doubt that the decision to stream the games came from the Helsinki/Stockholm organising committee but from the IIHF itself. However, it is a welcome move to offer the games via YouTube.

I for one (based on my geographic location) applaud the IIHF’s decision to move. It is a bold new strategy and will expose the sport to a wider fan base, which will be great for the sport.

The YouTube channel can be found at: http://www.youtube.com/icehockey.

The schedule for the games is here: http://www.iihf.com/competition/272/home-oc/tournament-info/game-schedule.html Please note that the game times are in Swedish and Finnish times respectively.

Your move NHL!