Following from the post I did on the prices of the world championship ticket prices, it would appear that the tickets really aren’t selling like hot-cakes, specially for the host nations’ games. It today transpired that there are thousands of tickets left for sale with only three days to go till the opening face off.
Apparently for Finland’s games against France, Kazakstan and Switzerland there are between 1000 and 2000 tickets available, with other tickets that have been reserved but not yet picked up. That would mean that the Hartwall Arena (capacity 13,349) would have plenty of empty seats. Where the four other opening round games for Finland have been fully booked, it does not mean that the games would be sold out. There is still a vast number of tickets that have not been collected and if tickets are not collected they will go on sale again.
The cost for tickets to watch Finland play range from €156 to €196 per ticket. The organisers have said that the reason for the high ticket prices is due to the overall costs for arranging the games. The costs, according to the head secretary of the games, Mika Sulin, is €19 million. Theoretically the organisers have 350,000 tickets available and if all games were sold out at the price of €156 per ticket the organisers would gross €54,600,000 in ticket sales alone with net profit of €35,600,000. This does not include the sale of merchandise and other paraphernalia at the games.
Obviously that figure does not include the tickets that have been given to sponsors or to travel agents to sell as a part of a package, so please bear in mind that it is a theoretical net profit, but I guess that the net profit of the games would far exceed the organisational costs.
Don’t get me wrong, I’m happy that Finland is hosting the games and there is a great buzz about it in Finland, but with my biggest hockey heart on, I can’t understand or justify the ticket prices. I’m sure that the event itself is well organised, but one can only guess how many fans have been out-priced on the tickets.
Furthermore to the games, there was another story in the Finnish press that I picked up on was the fact of on the streams of the games. Usually by this time in the lead up to the games, you have been able to purchase a games pass from the IIHF.com site, but with two days to go, there is no such option available as yet. It’s rather alarming as like myself, many European hockey fans do not necessarily have access to channels in their local country of residence that would show the games. One example is the Northern Lights pub in Brighton, UK. I recently paid a visit to the pub and thought it was a great venue and gave me a little taste and feeling of home. Anyways, Northern Lights has for years been showing the games to the Scandinavian masse, but now it is looking rather bleak as the stream options have not been published.
Though I am still holding out hope that the streams will be available again this year, after all the IIHF tweeted me saying that the streams would be available, along with list of where to view (by this I imagine a list of TV channels in each region that show the games).
Hopefully another Scandinavian themed bar, called Pipeline in London will show the games. At least last year they managed to get a satellite feed of a Swedish channel showing the Final game. Even if it’ll be expensive to travel to London to watch the games, it’s still cheaper than buying a flight and tickets to see the games live from the Hartwall Arena.
Here’s to hoping that the streams will be announced soon, else I fear that there will be a number of disappointed fans across the world.